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| Following North American Debut at Graph Expo 2011, Océ ColorStream 3500 System To Be Installed at SourceLink |
Top U.S. direct marketing service provider to acquire new high-speed Océ inkjet color production printer
CHICAGO – September 12, 2011 – Océ, a Canon Group company and an
international leader in digital document management, today announced
that Graph Expo 2011 marks the public debut of the Océ ColorStream® 3500
system in North America. Unveiled at Canon Expo in Tokyo in November
2010, the high-speed, high-quality, full-color inkjet printer has had an
enthusiastic response from the market. The system presented at Graph
Expo will be part of a twin configuration that will be shipped to
SourceLink, a Top-15 U.S. direct marketing services provider.
"We are excited to introduce the Océ ColorStream 3500 to the Graphic
Arts market at Graph Expo. The special capabilities of this system make
it ideal for companies like SourceLink that are building out their
businesses in new directions. SourceLink is taking the next step to
bring additional value and versatility to clients through high-speed
color for a variety of applications," said Francis McMahon, Océ Vice
President, Marketing, Océ North America, Production Printing Systems.
"Almost all direct mail today is carefully targeted, and marketers want
to take personalization even further into trigger-based mailings and
multi-channel messaging, where the print message is supported by
alternative channels. The Océ ColorStream 3500 system will become part
of our multichannel marketing environment and provide fast, versatile
high-quality color to drive return on marketing investment for our
clients." said Pat O'Brien, SourceLink's Chief Marketing Officer.
"The Océ ColorStream system will allow us to refresh our fleet and
technologies with new color capabilities for our customers. SourceLink
can deliver consistently better response rates for our clients, while
lowering total campaign costs for acquisition programs, including postal
and logistics expenses," said Don McKenzie, SourceLink President and
CEO.
About SourceLink
SourceLink creates results-driven communication solutions. Combining
strengths in marketing analytics, data intelligence, technology and
production expertise, SourceLink crafts and executes data-driven direct
marketing and transactional document outsourcing solutions.
SourceLink's analytic and communication solutions improve marketing ROI
through greater relevance and increased response. On the production
side, SourceLink solutions reduce costs through more efficient
operations and postal optimization. Headquartered in Chicago,
SourceLink operates in five U.S. locations. For more information, visit
www.sourcelink.com.
About the Océ ColorStream 3500 Inkjet Printing System
The Océ ColorStream 3500 inkjet printing system was unveiled at Canon
Expo in Tokyo in November 2010. The high-speed, high-quality full color
inkjet printer runs at 1,073 letter-size impressions per minute and
simplifies the transition from monochrome to full-color or even five or
six colors. It offers productivity and flexibility for high-speed color
and monochrome production of transaction, transpromo, direct mail, book
and manual applications. Industry-leading reliability, print quality and
media range are testaments to Océ DigiDot ® multilevel dot modulation
technology.
Enhanced usability and productivity is made possible by a combination of unique features:
- HeadSafe technology helps prevent nozzle clogging and minimizes
lengthy purging processes. The ability to transition between
monochrome-only and full-color printing promotes higher uptime and
productivity levels.
- Using passive RFID technology, the Océ InkSafe feature monitors both
the proper placement of the ink containers in the press and the ink's
shelf-life.
- The Océ ColorStream 3500 inkjet printing system provides consistent
high-quality printing during the ramp-up acceleration, full-production
speed, and the ramp-down deceleration phases. Utilizing the entire
production time decreases turn-around time and minimizes waste.
The Océ ColorStream 3500 inkjet printing system provides a modular
offering in various single and twin configurations. A full-color Océ
ColorStream 3500 system can be set up as a monochrome-only system when
needed. The production and media flexibility contributes to a
future-proof solution that simplifies the transition of applications and
business models to more sophisticated documents with variable
personalization and smarter communication in color.
About Océ
Océ is one of the leading providers of document management and printing
for professionals. The Océ offering includes office printing and copying
systems, high speed digital production printers and wide format
printing systems for both technical documentation and color display
graphics. Océ is also a foremost supplier of document management
outsourcing. Many of the Fortune Global 500 companies and leading
commercial printers are Océ customers. The company was founded in 1877.
With headquarters in Venlo, The Netherlands, Océ is active in over 100
countries and employs more than 20,000 people worldwide. Total revenues
in financial 2010 amounted to approximately €2.7 billion. Océ is listed
on Euronext in Amsterdam. For more information visit www.oce.com.
Océ North America is headquartered in Trumbull, CT, with additional
business units in Chicago, IL and Boca Raton, FL. North America
represents 34% of Océ's worldwide revenues, and employment is over
8,000. For more information about Océ North America, visit
www.oceusa.com. Outside the U.S., consult http://global.oce.com.
Océ and Canon: Stronger together
In 2010 Océ joined the Canon Group of companies with headquarters in
Tokyo, Japan, to create the global leader in the printing industry.
Canon develops, manufactures and markets a growing line-up of copying
machines, printers, cameras, optical and other products that meet a
diverse range of customer needs. The Canon Group comprises over 197,000
people worldwide. Global net sales in 2010 were more than US $45
billion. For more information visit www.canon.com.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer,
business-to-business, and industrial digital imaging solutions. Its
parent company, Canon Inc. (NYSE:CAJ), a top patent holder of
technology, ranked fourth overall in the U.S. in 2010†, with global
revenues of more than US $45 billion and is listed as number five in the
computer industry on Fortune Magazine's World's Most Admired Companies
2011 list. Canon U.S.A. is committed to the highest levels of customer
satisfaction and loyalty, providing 100 percent U.S.-based consumer
service and support for all of the products it distributes. At Canon, we
care because caring is essential to living together in harmony. Founded
upon a corporate philosophy of Kyosei – "all people, regardless of
race, religion or culture, harmoniously living and working together into
the future" – Canon U.S.A. supports a number of social, youth,
educational and other programs, including environmental and recycling
initiatives. Additional information about these programs can be found at
www.usa.canon.com/kyosei. To keep apprised of the latest news from
Canon U.S.A., sign up for the Company's RSS news feed by visiting
www.usa.canon.com/rss.
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