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HVTO Industry News
Sep 10, 2007

New Information Kit from Kodak’s Graphic Communications Group US&C Region Helps Printers Begin their Journey to Sustainability

CHICAGO, Sept. 9—Kodak’s Graphic Communications Group introduces “Begin Your Passage to Sustainability,” a kit featuring information and resources to assist printers in understanding how sustainability may impact their business, at Graph Expo. The kit provides printers with an overview of trends and best practices, as well as the business and operational implications of developing a sustainability program.

“Kodak’s Graphic Communications Group identified a need to condense the wealth of information about sustainability into relevant, usable content that spurs a dialogue with customers as they begin their passage to sustainability,” said Rick Mazur, Vice President, Commercial Segment Marketing, Worldwide Marketing, Kodak.

The kit includes a white paper that defines sustainability, and summarizes consumer and business behaviors impacting decisions on how print will be designed, manufactured and used. It also features articles on sustainability, a case study of a printer at the forefront of environmentally responsible practices, a glossary of terms, and a guide to industry and government resources. An overview of sustainability related products, programs and services from Kodak’s Graphic Communications Group is also included.

The “Begin Your Passage to Sustainability” kit will be distributed during customer meetings at Graph Expo. Kodak’s Graphic Communications Group plans to expand and enhance the kit for distribution at future trade shows.

KODAK Products are backed by KODAK Service and Support. KODAK Service and Support is made up of more than 3,000 professionals reaching more than 120 countries. It is a leading multi-vendor integrated services provider, delivering consulting, installation, maintenance and support services for the commercial printing, graphic communications, document imaging and data storage industries. KODAK Service and Support professionals are uniquely qualified to provide services that control costs, maximize productivity, and minimize business risk.

About Eastman Kodak Company

Kodak is the world’s foremost imaging innovator. With sales of $10.7 billion in 2006, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak’s system of digital and traditional products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using KODAK solutions for prepress, conventional and digital printing and document imaging; and Creative Professionals rely on KODAK technology to uniquely tell their story through moving or still images.

More information about Kodak (NYSE: EK) is available at http://www.kodak.com/

For more information about Kodak’s Graphic Communications Group, visit http://www.graphics.kodak.com/. For downloading photos from Kodak’s image library, visit: www.kodak.com/go/gcg_images.

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(Kodak is a trademark of Eastman Kodak Company.)

2007