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Digital Co-existence and Business Flexibility
Businesses of all kinds use document composition tools to create more effective communications for direct marketing, statements and hybrid “transpromo” applications. We develop interactive and multi-channel communications to drive marketing and CRM campaigns. To personalize with relevance, we leverage information stored in ERP, CRM and legacy systems. And because of these sophisticated document strategies, we face an ever-more complex array of data formats. No matter what the application, channel or production environment, it involves bringing together many kinds of data. And with the added pressure of economic uncertainty, using the resulting output effectively is critical.
For print production and data service providers, this is a daily challenge. Finding a way to seamlessly accept and manage any data format is imperative for maintaining a productive, profitable business. This requires “digital co-existence” where diverse data formats can co-function on production floors, across the customer base and between our vendors. Digital co-existence isn’t a buzzword. It’s a real requirement that customers of Compart Software know and appreciate.
Data-Neutral Output Management
Compart Software achieves digital co-existence through a data-neutral output management philosophy. Legacy, mainframe, promotional, archive and web-enabled traffic feed into the same integrated document production toolset. Service bureaus and PSPs can be ready to efficiently process their workflow, no matter what job big or small comes in through the door or the online storefront.
A flexibly deployed, data-neutral output management solution brings consistency and efficiency to management of older programmed applications, constantly changing variable applications and shifting organizational structures. Such control is possible when a production workflow can reliably recognize, aggregate, optimize and process almost any data stream on multiple operating systems, By taking the next step and orchestrating multiple data streams from a central point, companies also increase productivity, efficiency and accountability. Operations staff and call centers have more control over their work. They can make last-minute output or job priority changes without affecting applications or resources.
Compart software helps companies convert document data streams to achieve more precise output management. Output can be optimized for different channels, postal requirements and production efficiencies. Compart supports well over 20 input and output formats, an unmatched library that allows customers to work with almost any data stream. This unfettered format support gives print and data operations smooth, integrated workflow across their document and data handling processes.
Rich Functionality for Full Flexibility
When you can easily handle any type of data, you are empowered to take on business that would not be possible otherwise. Service providers can accept customer-provided files without lengthy re-engineering and programming trial and error. Banks can consolidate multiple production operations without roadblocks from integrating different data streams. “We couldn’t do what needed to be done for our financial customer without data conversion,” said Bill Nichols, Vice President of Marketing, Bluegrass Mailing. The company used Compart’s DocBridge Software to achieve the impossible for a banking customer. The bank had consolidated data streams from ten sites into one, and Bluegrass Mailing had no trouble using Compart software to convert the resulting data into manageable formats and production output.
Compart software solutions like DocBridge Pilot provide deployment flexibility and true platform portability to help companies operate with digital co-existence. DocBridge Pilot software universally accepts all documents and spooled print output, allows content modification and optimization, and then transforms data into practically any output format from AFP to PDF/A. Users can selectively perform multiple processes on data streams to optimize the output at piece level, not job level. The result is a recombination of output specifically prepared for web, archive or print production delivery, all with a less expensive workflow. Print production is further optimized to capture additional savings based on production requirements and postage opportunities. The result is enhanced presentation and delivery capabilities without complicated programming and unnecessary workflow steps.
An Architecture Built for Digital Co-existence
Compart product architecture is founded on the concepts of openness, ecumenical digital co-existence and platform independence. The company is uniquely positioned as the only output management provider that delivers digital co-existence for extremely complex, heavy-duty digital production environments.
Compart has expertise in all types of data conversion plus years of experience developing its own technology. Compart further differentiates itself by supporting its own code, including PDF and PostScript. A single code base ensures identical output across all 14 operating systems, including all resource handling. A solid, established product nucleus allows continuous integrated evolution of Compart technology. This avoids the production problems caused by retrofitted products or piecemeal solutions that lack a cohesive, long-term perspective.
On a daily basis, print and data service providers must take in customer data for applications and data management activities. In corporate environments, central operations serve internal customers and lines of business that maintain their own data silos. Only data flexibility provided by the DocBridge software family can provide effective digital co-existence in mixed production and processing environments. Compart does this without requiring that users modify or rebuild entire processes. The result is maximum efficiency and output flexibility with fast job turnaround and business agility.
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