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QR in HVTO
QR in HVTO explores the role QR codes play in High Volume Transaction Output. QR codes are helping to transform the way companies communicate with their customers and prospective customers by providing a link from physical documents to the world wide web. In this forum we discuss industry leaders who are successfully deploying this technology and the rewards they are reaping. We also look into the future at solutions that are coming and how they will impact the High Volume Transaction Output industry. We welcome you to join the dialogue!
By Joe Barber, COPI
A progressive printer/marketing services provider just shared a big win from their most recent CodeZ QR powered campaign. CodeZ QR enabled post cards were mailed to their existing clients and key targets. As the post cards hit the recipient's mailboxes QR scan alerts were immediately registered at the printer’s facility. Representatives from the printer immediately initiated sales calls to the recipients who had scanned their cards. The quick and specific response so impressed recipients (who were primarily marketing professionals) that follow up meetings were quickly established. One such instance was a Friday scan, an immediate follow-up call and scheduled meeting the next business day! The meeting went well and should result in a profitable new business relationship very shortly. This campaign demonstrates the immediate profit opportunities printers can create by empowering their print assets with the CodeZ QR Solutions Set. For additional information on QR codes, contact Joe Barber at 888-999-COPI ext JB or JB@888999COPI.com. View Joe’s entire blog at >>>.